中国政策档案 Governance Archive HOLDINGS 191,882 · FONDS 70
Record · 中国网信网 ACC. 12758383

Short Video Platforms Including Douyin and Kuaishou Conduct Centralized Crackdown on Malicious Marketing Using Olympic Athletes

抖音、快手等短视频平台集中治理部分用户借奥运健儿恶意营销行为

Issuer
中国网信网
Date
2021-08-08
Instrument
other
Cited by
0
This document reports that short video platforms such as Douyin and Kuaishou have taken action to penalize and ban accounts engaging in malicious炒作 and marketing using Tokyo Olympic athletes, in accordance with platform rules and regulatory guidance.
Full text · 原文 171 字
近期,抖音、快手等短视频平台集中治理部分用户借东京奥运会运动员恶意炒作、营销谋利等违规行为,已处罚、封禁一批违规账号。抖音安全中心与快手科技分别发布公告,坚决反对并严厉打击此类蹭热度博流量违规行为。一经发现,平台将视情节严重程度采取视频减少推荐、账号封禁等处罚措施。同时,希望广大用户积极监督、投诉、举报,共同维护网络良好生态。公告内容如下: