medium
2026-04-02
Three Platform Enterprises Including Douyin, Taotian, and Xiaohongshu Summoned for Talks Over 'Yousiyi' Health Products
涉“优思益”,抖音、淘天、小红书3家平台企业被约谈
观察者网
guancha
China's State Council Food Safety Office, State Administration for Market Regulation, and General Administration of Customs jointly summoned Douyin, Taotian, and Xiaohongshu over cross-border e-commerce sales of allegedly fraudulent 'Yousiyi' health products, demanding compliance with consumer protection and food safety laws.
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市场监管总局网站消息,4月2日,国务院食安办、市场监管总局、海关总署对央广总台报道的跨境电商进口“优思益”保健品违规营销等问题涉及的抖音、淘天、小红书3家平台企业进行了约谈。要求相关平台企业严格遵守《中华人民共和国反不正当竞争法》《中华人民共和国消费者权益保护法》《中华人民共和国食品安全法》等法律法规规定,严格落实主体责任,加强平台内跨境电商企业审核把关,强化平台内在售商品管理,加大不良信息处理力度,畅通消费者咨询、投诉、举报渠道,切实维护消费者合法权益,促进行业规范健康有序发展。
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1日,央视新闻报道“进口”保健品乱象,“澳洲优思益”号称进口,实为国内生产。
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1日晚些时候消息,针对媒体报道的跨境电商进口“优思益”保健品涉嫌原产地造假、虚假宣传等问题,国务院食安办、市场监管总局、海关总署高度重视,立即组织涉事地市场监管部门和海关开展调查核实,严查违法违规行为,切实维护市场秩序,保护消费者合法权益。
Topics
cross-border e-commerce
health product regulation
consumer protection
Metadata
| Publisher | 观察者网 |
| Site | guancha |
| Date | 2026-04-02 |
| Category | report |
| Policy Area | 跨境电商监管 |
| CMS Category | 媒体报道 |
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