medium
2026-03-21
When AI Is 'Poisoned', Are the Answers Still Reliable?
当AI被“投毒”，你问的答案还靠谱吗？
新华社
xinhua
This news report discusses the emerging threat of Generative Engine Optimization (GEO) poisoning, as exposed by the 2025 '3·15' consumer protection gala, where AI recommendations are manipulated to promote fake products. It raises public awareness about the risks of AI-generated content and the need for vigilance.
Document Text
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  AI也会“中毒”？当你问AI该买什么时，它推荐的“爆款”可能是商家精心伪造的假货。今年“3·15”晚会曝光了AI最新骗局——GEO（生成式引擎优化）“投毒”黑产。为什么AI会如此轻易被忽悠？以后AI推荐还能信吗？我们又该如何识破骗局，保护自己？<br>
  记者：刘洋、宋依黛、鲍赫、夏子麟<br>
  新华社音视频部<br>
  新华社北京分社<br>
  新华社技术局<br>
  联合出品<br>
  47号智媒实验室<br>
  制作
Topics
artificial intelligence
consumer protection
online fraud
Metadata
| Publisher | 新华社 |
| Site | xinhua |
| Date | 2026-03-21 |
| Category | report |
| Policy Area | 人工智能 |
| CMS Category | 媒体报道 |
| Keywords | AI,骗局 |
Verification